What a beautiful day

Update:

We pitched to our clients!!! Yes we finally managed to get David and Andrew to come in so we could pitch to them, and they loved it! Despite a few additions to the script, which was expected because it was only a first draft, but they liked the style of animation as well as the way that we’re approaching the brief, which is awesome because we don’t have to change a lot of things that we did already. So after pitching we all cracked on to our tasked. Adam and Lydia cracked on with making more assets and scenes, while I made the additions to the script (with input from them) which you can check out here – Emergency Vehicle Script Draft 2.

Also I’ve created some assets myself. I’m working on two scenes of the animations, which involves a inside view of the car and a street view. So far so good, most of the assets and scenes are completed and I’ve whacked some of the bits into After Effects, but I’ve still got some bits to create before I animated. I’ll probably discuss with what I’ve done so far with my group tomorrow.

Also we have got some bits animated on Adam‘s computer, roughly about 12 seconds, but not as much as we planned to do a couple a weeks back, hopefully we’ll have more scenes animated by the end of the week.

(I’m writing this on a very sunny day, that’s why the title of the blog is called what it is)

 

Look at those shapes boi

Update:

So it’s safe to say that my group and I have done a lot in the past week. 1st we’ve created our characters (which you can see below), I created the designs for them in the thought that it appeals the clients idea of a ‘Dumb Ways to Die’ style, which Adam amazingly finalized in Photoshop, and with the Rayman themed body it makes it easier for us to animate them, plus we’ve been getting a lot compliments about their design from the pitch we did (which I’ll discuss in a bit). 2nd we’ve also completed a first draft of our script for the animation which available to look at here – Emergency Vehicle script. We’ve sent it out to some of our tutors as well as our clients to gain some feedback, so far our tutors have replied and say that it’s a little repetitive but quite humorous and informative, which is a good sign. And 3rd we did a pitch to Andy, Debra and the class. Originally it was suppose to be to our clients but they were unavailable to attend, so our tutors and peers stepped in as a substitute, which was nice of them because we got a lot of positive feedback and helpful suggestions from them:

We plan to pitch to our clients next week, but we need to check when they are available first.

Vimeo. 2017. LHC: Tips on driving a left hand car on Vimeo. [ONLINE] Available at: https://vimeo.com/213232169. [Accessed 28 April 2017].

During the pitch one of our peers Maria linked us to a helpful reference that she had made. The animation is about giving tips for left hand driving, and it has the same sort of structure that we’re trying to achieve in our animation, minus the narration and humorous ‘Don’ts’ section. The animation is nice and clean and colour palette is consistent throughout, a good reference for us to follow. Thanks

Next Steps

Hopefully by the next blog post we would have pitched to our clients and they would’ve hopefully given us positive feedback to us. As well as this we plan to get started the animation trying to crack out at least the opening sequence and voice work by the end of the week.

Emergency… Emergency!

New term. New Brief! Oh how exciting. I don’t mean that sarcastically by the way, I’m actually quite excited for this brief, because we get to work with actual clients!!! So I can get an actual taste of what working with clients will be like when I’m working in the industry.

We were visited by the clients yesterday, and they each presented their briefs and show us what they wanted from us. There were a lot of interesting briefs, ones ranging from a Music video, to preparation for a colonoscopy, even one for creating ideas for a movie in china. Ultimately my group, which consists of Adam Cox and Lydia Ayoubi, chose to go for an animation about what to do when an emergency vehicle is approaching behind you. As boring as it sounds to the others it appealed to us more creatively more than the other briefs, we could picture how we could approach in several ways compared to the others. So once that was decided we started generating ideas.

The brief wants us to create a sort of tutorial video of what to do when a blue light vehicle is approaching, so we figured that we were going to do an animation where we would show a variety of scenarios that drivers would be put in, and show what to do and what not do, this way we can present the information that is required for divers to know about as well as giving us opportunities to make the video humorous as well.

 

Target Audience

Our clients informed us that the Target Audience for the animation should be aimed at learner drivers as well as new and existing drivers, so an age bracket of 16-30.

The Look

Image result for dumb ways to die

YouTube. 2017. Dumb Ways to Die – YouTube. [ONLINE] Available at: https://www.youtube.com/watch?v=IJNR2EpS0jw. [Accessed 22 April 2017].

As we talked to our clients they informed us that they would like the video to have a style similar to the game ‘Dumb ways to Die’, mostly because they weren’t too bothered with a super realistic characters and that the ‘D.W.T.D’ style is quite appealing. Plus with our TA being learner drivers and existing drivers we want an appealing style so that people will be interested in the video.